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eCommerce for learning · Lambda Store™Built & maintained by Lambda

Sell learning like a modern digital business.

Lambda Store™ is the branded storefront your LMS should have shipped with — courses, bundles, memberships, subscriptions, and B2B group sales, connected natively to Moodle™ or Totara™.

Book a Lambda Store demoSee how it connects to your LMS →
Courses · Memberships · B2B & group sales20+ years · 2M+ learners · 99.9% uptime
Trusted by professional associations and commercial training providers to run their most important revenue channel
D.A. DavidsonIRISSubaruUniversity of Massachusetts AmherstACCCanadian Avalanche Association
01 · Why Lambda StoreCommerce, not a plugin

Every LMS has a “sell” button. Almost none can actually sell.

Off-the-shelf LMS commerce breaks the moment you do anything a real business does — bundle, subscribe, sell to a company, or reverse a refund. Lambda Store™ was built as a real commerce platform, not a bolted-on module.

Commerce

Real commerce, not a plugin

Bundles, subscriptions, discount rules, tax handling, and multi-currency work the way a modern eCommerce platform works — not the way a bolted-on module does.

B2B + B2C

B2B and B2C in one system

Group seats, license pools, corporate accounts, and PO-based purchasing sit right alongside individual credit-card checkout.

Native

Native LMS integration, not a webhook

Enrollment happens the instant payment clears, and refunds reverse enrollment automatically. No cron jobs, no nightly reconciliation.

02 · What you can sellOut of the box

Whatever your catalog looks like, it sells from here.

One course or a full membership program — Lambda Store™ handles the selling, the billing, and the enrollment automatically. Built and maintained by Lambda, so it works like one product, not three integrations.

Courses

Courses & programs

Individual courses, multi-course programs, cohort-based offerings, and CE bundles with member pricing.

Memberships

Memberships & subscriptions

Recurring billing, member tiers, gated content, automatic renewals, and dunning for failed payments.

B2B & groups

B2B & group sales

Group seats, license pools, corporate accounts, PO-based purchasing, and delegated seat management by a customer admin.

Add-ons

Physical & digital add-ons

Books, workbooks, certifications, exam vouchers, and downloadable resources sold right alongside your courses.

03 · Who it’s forWhen learning is a revenue line

For the people who own the revenue number.

Associations

Associations

Sell CE, credentialing, and events with member pricing — and turn learning into your most reliable non-dues revenue stream.

Training companies

Training companies

Run a full B2C and B2B storefront as your revenue engine — individuals, cohorts, and corporate accounts from one platform.

Higher education

Higher ed & continuing studies

Monetize professional and continuing programs at scale, branded to your institution.

Moodle & Totara

Any org on Moodle or Totara

Replace three plugins and a webhook with one commerce platform built for the job.

04 · ProofThe number is the point

The proof of a commerce platform is commercial.

2M+

Learners enrolled

Across associations, training companies, and CE programs — enrolled and paid through Lambda’s learning platforms.

20+

Years selling learning

Two decades running learning commerce for regulated and membership-driven organizations — not a v1 checkout.

99.9%

Uptime

Enterprise-grade reliability, so your storefront is open and taking payment when buyers show up.

Lambda Store™ · built, hosted, and supported by Lambda

“From the very beginning, they took the time to understand our needs and worked with us as true partners, not just a vendor. I’d recommend them to any organization looking for a reliable, trusted LMS partner.”

Elena Pomazanova · VP, Information Technology — New Look Vision Group

05 · CapabilitiesBuilt to sell learning

A real commerce platform, not a checkout button.

Branded storefront

Your theme, your domain, your brand — a storefront that looks like you, not like a marketplace.

Mobile checkout

Fast, mobile-optimized checkout that converts on the device buyers actually use.

Product pages & search

Rich product pages, catalog search, and merchandising for a catalog of any size.

Bundles & discounts

Bundles, coupons, and discount rules that let you package and promote without dev work.

Subscriptions & member pricing

Recurring billing, member tiers, and automatic renewals with dunning built in.

Multi-currency & tax

Sell internationally with multi-currency pricing and tax/VAT handled at checkout.

Group seats & license pools

Sell blocks of seats and let customers assign and reassign them as their teams change.

Corporate accounts & PO

Purchase-order checkout and corporate accounts for the B2B buyers who don’t use a credit card.

Delegated admin & invoicing

Give customer admins their own seat dashboard, and give finance clean invoices and records.

Native Moodle™ & Totara™

Enrollment the instant payment clears, refunds that reverse access automatically — no webhook to babysit.

Zoola Analytics™

Revenue, catalog, and refund reporting connected natively — see what’s actually selling.

Gateways & CRM sync

Major payment gateways, tax services, and CRM sync that fit your existing stack.

FAQStraight answers

Frequently asked questions.

Does Lambda Store only work with Moodle and Totara, or can we use it with another LMS?

Lambda Store™ is built to connect natively to Moodle™ and Totara™, where enrollment happens the instant payment clears. It can also run as a standalone storefront and integrate with other systems via API — but the native LMS connection is where it does its best work. Tell us your stack and we’ll be straight with you about what’s involved.

How is Lambda Store different from Shopify or WooCommerce plugged into our LMS?

Shopify and WooCommerce are excellent storefronts and terrible LMS enrollment engines. The moment a sale has to grant, revoke, or reconcile course access, you’re maintaining a webhook and reconciling by hand — and that reconciliation cost quietly eats your margin. Lambda Store treats enrollment as part of the transaction, not an afterthought bolted on with a plugin.

Can we sell to B2B customers with group seats and purchase orders?

Yes. Group seats, license pools, corporate accounts, PO-based purchasing, and delegated seat management by the customer’s own admin are built in — not a workaround. Your B2B buyers get invoicing and a seat dashboard; your finance team gets clean records.

What payment gateways and tax services does Lambda Store support?

Lambda Store supports the major payment gateways and handles tax/VAT for North American and international selling. We’ll map it to the gateways and tax rules you already use during scoping, so checkout fits your finance stack rather than replacing it.

How long does implementation take, and can we migrate from our current storefront?

Most storefronts go live in 6–12 weeks, depending on catalog size and integrations. We migrate catalogs, customers, and active subscriptions where possible — we’ll scope the specifics before you commit.

What does Lambda Store cost?

Pricing depends on catalog size, transaction volume, and the integrations you need. Book a demo and we’ll scope it to your actual business — no obligation.

06 · Next stepNo prep. No hard sell.

See what Lambda Store can do for your revenue.

No prep required. No hard sell. We’ll show you real customer configurations and give you a straight answer on fit.

Lambda Store™ is built and maintained by Lambda. Moodle™ is a trademark of Moodle Pty Ltd. Totara™ is a registered trademark of Totara Learning Solutions Ltd. Lambda is a Totara™ Platinum Partner.

Lambda Learning
Lambda Learning